Great content needs a solid technical foundation. Here's what we implement on every client site to support organic growth.

Canonical URLs and meta

Set a single canonical URL per page (non-www, no trailing slash) and expose it in the document and in Open Graph. Use unique, descriptive title and meta description per page—we derive these from a single config so they stay consistent across the app.

Structure and semantics

Use one H1 per page and a logical heading hierarchy (H2, H3). Add schema.org (JSON-LD) for Organization and, where relevant, Article or Product. Sitemaps and robots.txt should be correct and updated when you add new sections (e.g. a blog).

Performance and Core Web Vitals

Optimize images (next/image, WebP, lazy loading), minimize blocking JS, and aim for fast LCP and INP. Google uses page experience in ranking; we track Core Web Vitals in production and fix regressions quickly.

At Taatgen Development we combine strong engineering with SEO best practices—contact us for sites that rank and convert.